As a small business owner, you’ll quickly discover that you’re responsible for every aspect of your business. You need to be the head accountant when balancing the financials and the chief marketing officer on top of all the latest promotional trends. This can get overwhelming quickly. Fortunately, you can outsource some tasks to professionals who are dedicated to your business and experienced in their fields. Here are five tasks that you should pay someone else to do.
1. Accounting
Your company’s financial health is one of the most important aspects of your business. If your books aren’t balanced, you could run into debt or get audited by the IRS. If you don’t have a finance background, you need to hire a professional who does.
When you outsource accounting services, you can work with someone who knows the tax laws inside and out. Not only can they help you file your taxes correctly, but they can also help you save money by taking advantage of different tax breaks or deductions. Plus, they can streamline your payroll process and help you set up retirement programs. Need help finding a professional, just Google “e commerce tax accountant near me” and you’re sure to find plenty of results.
2. Legal Services
Along with hiring a bookkeeper who has the right certifications and experience, consider keeping a lawyer on retainer to help with your legal issues. One of the main benefits of outsourcing your legal needs is that a lawyer can help you with contracts and other important documents. They can make sure you are protected as a renter of a brick and mortar location and can help you break a contract with a bad vendor. Your legal counsel will become increasingly important as your business grows and you have more assets to protect.
3. Customer Service
Your customers will reach out with questions and concerns at all hours of the day, and most people expect answers from businesses within a few hours. You do not have the time to respond to each issue, especially those that come through on weekends and overnight. By outsourcing your customer service to a professional company you can ensure that your customers get their responses and solutions quickly. An outbound call center solution will address problems while still alerting you to the issues your customers are having. This way you can make changes to your products or processes so fewer problems occur.
4. Marketing
Marketing is all about keeping up with trends. You need to use the latest technology and quality brand messaging to connect with your target audience. Not only is this process time-consuming but it requires a great deal of promotional expertise. Look for a marketing agency that you feel comfortable outsourcing to. There are many firms that specialize in helping small business clients who are operating on a budget. You may find that working with them is more affordable than you expected.
5. Human Resources
The field of human resources is both legally complicated and time-consuming. It takes time to recruit, hire, and onboard new employees, and you don’t have time to train each person you bring on. These employees also need benefits like healthcare, paid time off, and retirement accounts. If you need to terminate the employment of one of your team members, you need to make sure your actions are fair so you don’t get sued. Look for a company that specializes in human resource services. They can handle everything from helping you create an employee handbook to posting job listings and vetting potential candidates.
You need to run your small business with a big-picture view. If you get too caught up in the details and the short run then you won’t get able to move your company forward and grow your profits in the long run.
